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Forney Industries, a leading welding and metalworking company with a rich heritage spanning three generations, proudly announces the promotion of two Vice Presidents to C-Suite positions. These strategic advancements signal the company’s commitment to sustained growth and innovation in the industry.

Meet the New C-Suite Members

 

Dane Anderson: Chief Operating Officer

Dane Anderson, previously Vice President of Operations and Business Administration, steps into the role of Chief Operating Officer. With this promotion, Mr. Anderson expands his portfolio to include customer experience, procurement, and supply chain management alongside his existing responsibilities in warehousing, logistics, and business administration. 

Since joining Forney Industries in 2019 as a Regional Sales Manager, Mr. Anderson has demonstrated exceptional leadership and strategic vision, progressing through various roles within the company. With a Bachelor of Science in Business Administration and Management from Colorado State University, Mr. Anderson is confident to drive operational excellence and customer-centric initiatives in his new role.

Kenny Gensel: Chief Financial Officer

Kenny Gensel, formerly Vice President of Finance and Accounting, assumes the role of Chief Financial Officer. In his expanded role, Mr. Gensel takes on additional responsibilities in human resources and information technology, complementing his expertise in finance and accounting. 

With over a decade of experience as CFO at Niner Bikes before joining Forney Industries in 2021, Mr. Gensel brings a wealth of strategic financial insight to his new position. Holding a Bachelor of Science in Accounting from the University of Oregon and being a Certified Public Accountant, Mr. Gensel is well-equipped to steer Forney Industries toward financial success and organizational excellence.

 

A man sculpting a piece of wood.

Reporting to CEO Steve Anderson

Both Mr. Anderson and Mr. Gensel will report directly to Forney Industries, Inc., CEO, Steve Anderson, consolidating leadership alignment and fostering synergies across key functional areas.

About Forney Industries, Inc.

Forney Industries is one of America’s oldest family-owned, welding and metalworking companies that remains dedicated to customer satisfaction. As a family-owned business, Forney takes pride in upholding a commitment to excellence and integrity, while offering superior products and services. Founded in 1932, Forney Industries’ rich history of innovation continues with service to the automotive, hardware, farm & ranch, light industrial, and do-it-yourself markets.

Headquartered in Fort Collins, Colorado, Forney’s distribution network reaches North America, South America, and the Caribbean. Our customer service network and Expert-Tech™ team, staffed by knowledgeable welding technicians, offer superior support services to our customers. Forney Industries delivers an unparalleled product mix while remaining a trusted leader in the welding and metalworking industry today. For more information, visit forneyind.com or contact a dealer near you.

This exciting development highlights Forney Industries’ unwavering commitment to excellence, innovation, and customer-centricity as it continues to shape the future of welding and metalworking. With a dynamic leadership team, the company is primed to embark on its next chapter of growth and success.

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